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For builders

Pouncer for builders: every project enquiry answered, including the ones after 7 pm

For Bengaluru builders paying for portal and ad leads: an AI assistant that replies on WhatsApp, calls back in Kannada, Hindi or English, and books the visit.

Silhouettes of construction cranes against a cloudy evening sky
Photo: Faisal Khatri on Unsplash

What happens to your leads today

You pay for every enquiry, and many of them wait hours for a first reply, especially the ones that arrive after the site office closes. Nobody has published how fast Bengaluru builders reply, so the evidence below is from abroad and labelled as such. We are measuring the local picture in the Bengaluru property enquiry response study.

  • Each lead has already cost you money. One CRM vendor puts Meta lead-ad costs for Indian real estate at ₹150–2,000 per lead and Google Search at ₹300–2,500 per lead (vendor figures, updated August 2026)1.
  • Evening enquiries mostly go unanswered. In a UK study run by a voice-AI vendor, 94.1% of calls to estate and letting agencies between 6 pm and 9 pm went unanswered, and 27% of leads at its clients arrived outside office hours (UK, vendor-run, 2026)2.
  • Website enquiries wait. In a 2026 US study, 68% of website enquiries to large real estate brands got no response within 24 hours (US, 2026)3.
  • The first hour matters. US firms that contacted a lead within an hour were about 7 times as likely to qualify it as firms that waited longer (US data, 2011)4.

A buyer who enquires at 8 pm and hears nothing until 10 am has had a whole evening to call other projects. What happens to property enquiries after 7 pm and on Sundays? covers the evidence and the options in full.

What Pouncer does

From the enquiry to a booked site visit in about three minutes, measured from when a lead reaches Pouncer.

  1. 00:00

    Lead arrives

    99acres, 2BHK

  2. 00:03

    WhatsApp reply in Kannada

    Thanks them and says a call is coming

  3. 00:41

    Pouncer calls the buyer

    Budget, location, BHK, timeline

  4. 03:10

    Summary on your WhatsApp

    Hot lead, with the recording

  5. 03:12

    Site visit booked, Sat 11am

    Added to your calendar

Walkthrough

Builder walkthrough: one 99acres enquiry at 7:41 pm, from first reply to a booked site visit

Step by step, with timestamps: how Pouncer answers a builder's evening portal enquiry, qualifies the buyer in Kannada and books a site visit. Demo data.

Read the walkthrough

Pricing

Free 14-day pilot. No card. Cancel anytime.

₹7,999a month, after the pilot

Fair use, sized to your lead volume during the pilot.

Included

  • Every lead answered on WhatsApp and by call
  • Kannada, Hindi and English
  • A qualification summary to your WhatsApp
  • Site visits booked into your calendar
  • 99acres, MagicBricks, Housing.com, Meta ads, website and missed calls

Questions

We already have a pre-sales team and a CRM. Why add this?

Pouncer covers the hours and the minutes your team cannot: evenings, Sundays, and the first minute of every lead while your team is busy. It hands over a summary and the call recording on WhatsApp, so your pre-sales team starts each call already knowing the buyer's budget, location, BHK and timeline.

Will an AI calling our buyers hurt the brand?

The assistant says it is an automated assistant calling for you, refers to the exact enquiry, and replies on WhatsApp before it calls. A buyer who asks for a person is handed to your team on WhatsApp straight away, with everything said so far.

Which number do buyers see?

Your own business number, or a Pouncer business number calling for you. We set this up with you during the pilot.

We run several projects with high lead volume. Does the price change?

The standard plan is sized to your lead volume under fair use. Builders with several projects or high volume get custom pricing; ask us on WhatsApp with your projects and monthly lead volume.

Sources

  1. 1.
    Sell.Do. "Paid Lead Gen for Indian Real Estate (2026): Cutting CPL Across Google & Meta", updated 10 August 2026 (vendor figures). https://www.sell.do/blog/paid-lead-generation-real-estate-india-2026
    Back to citation 1
  2. 2.
    Property Industry Eye. "Agents miss 94% of evening calls, study finds", 5 August 2026 (InStep AI study, UK, vendor-run). https://propertyindustryeye.com/agents-miss-94-of-evening-calls-study-finds/
    Back to citation 2
  3. 3.
    Florida Realtors. "Real estate inquiries often fail to reach agents", 13 October 2026 (Pied Piper 2026 Real Estate Lead Handling Effectiveness Study, US). https://www.floridarealtors.org/news-media/news-articles/2026/10/real-estate-inquiries-often-fail-reach-agents
    Back to citation 3
  4. 4.
    Oldroyd, J. B., McElheran, K., & Elkington, D. (2011). "The Short Life of Online Sales Leads." Harvard Business Review , 89(3), March 2011. https://scholarsarchive.byu.edu/facpub/9711
    Back to citation 4

See it answer your next lead.

Free for 14 days. No card. Cancel anytime.